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Wise: 3 dead, including a 6-year-old boy. But Gilroy, Ca. tragedy isn't called 'a mass shooting.' Why? Because we now calibrate death.

A man with a semiautomatic weapon tried to kill as many people as he could Monday night at one of the country’s largest food festivals in Gilroy, Calif. Eighteen people were shot. Three were killed. But nearly all American news organizations didn't contain the words "mass shooting." Why? Because only three were killed, not the "necessary" four.

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