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It's beginning to look a lot like..... Black Friday? As a consumer reporter and advocate, I study price trends night and day. Many of the sales appearing this week in particular on products like TVs, laptops, gaming and video games are identical or within 10 percent of Black Friday pricing. That is rare for this time of the year.
I have a few theories that could explain the sudden increase in sales. Theory no. 1: merchants are nervous that consumers will be making fewer "luxury" purchases after heavy holiday-quarter spending, and they need some encouragement. Theory no. 2: a partial government shutdown could affect consumer behavior and people may be spending less, which worries retailers. Theory no. 3: Best Buy has too many TVs in stock, and they're trying to clear stock by creating incentives for you to discover their website and discover their TV deals.
My third theory is probably the most plausible but regardless of the reasoning, a video game sale today that includes price drops of $30 per game on average is superb.
The sale includes major markdowns on new and top games, including:
- Red Dead Redemption: Game of the Year edition for Xbox 360/Xbox One, was $29.99, now $9.99
- Call Of Duty: Black Ops 4 for Xbox One or PlayStation 4, was $59.99, now $29.99
- NBA 2K19 for PlayStation 4, was $59.99, now $39.99
- Mario + Rabbids Kingdom Battle for Nintendo Switch, was $59.99, now $24.99
- Just Dance 2019 for Nintendo Switch, was $39.99, now $24.99
If you have an XBox One, Nintendo Switch, Playstation or Windows-based platform, today is a great day to stock up.
CLICK HERE to check out Best Buy's sale on top video games.
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Who is Matt Granite?
- Matt Granite is a freelance consumer reporter who produces stories and video for this Station, Amazon and others. He is not compensated by the brands featured here. This Station and its parent company may receive a share of the revenue from the site that sells the product if you purchase one of these products using the link on this page.