SAN FRANCISCO (WUSA) -- Tech giant Google finally steps in the fierce battle of consumer tablets as it unveils its first tablet computer named "Nexus 7", seven months after Amazon introduces the Kindle Fire.

RunningGoogle'snext generation mobile operating system Android 4.1 (Jelly Bean), the Nexus 7 features a 7-inch touchscreen with 1,280 X 800 HD resolution, a 1.3GHz Nvidia Tegra 3 quad-core chip and a 1.2 megapixel front facing camera.

The Asus-built Google Nexus 7 wasintroducedat the Google I/O Conference in San Francisco today,with thepricestarting at $199, same as the Amazon Kindle Fire. It alsofeatures a gyroscope, an acceleromater and a GPS function. The Amazon Kindle Fireruns on the customized operating system based on Google's Android 3.2,with no camera, no gyroscope, and no GPS hardware.

The Nexus 7 will be integrated seamlessly with Google Play,an entertainmentplatform with more than 600,000 apps and games, millions of eBooks and songs, thousands of movies, and a growing selection of TV shows and magazines.

Ordering through Google Playbegins today and the shipping will start in mid-July.

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