(UNDATED) -- On a scale of 1 to 10, how aware are you?
October is breast cancer awareness month.
While advocates, medical pioneers and survivors have made remarkable progress in the 100 years of the American Cancer Society's existence - as they say, there is a long ways to go.
Many have paved the way to a healthy path of knowledge.
I first learned of the phrase "previvor" only recently at a panel with Annie Parker, the Canadian woman who knew something was in her blood that put death knocking on hers, her sister's and her mother's doors.
Her story is played out on the big screen in a nuanced, serious yet funny way.
It's hard to think of a generation, pre-Angelina Jolie editorial, that didn't think as we do now about the BRCA1 and BRCA2 genes.
If Ms. Parker had known about her preexisting quandary, she would have taken care to have taken action before her condition became serious.
She went with her gut, has fought several battles and has the daily zest to inspire others.
"Buddy check" reminds you - reach out to just one woman you love.
Mine is my mother, whose best friend had a lump removed almost a decade ago.
She doesn't even know how to check herself and as I get older, our roles become reversed. I told her she should feel for anything in the shower, regularly.
As for my younger cousin, who works at a genetic testing start-up, she got her DNA examined. She's fine, but - you never know: better safe.
Remember, cancer does not discriminate. Even the men must step up.
It has affected the W*USA9 newsroom - and I admire those who have done all they can personally and through word of mouth to touch other people's lives (Kristen Berset, Mike Bratton, Lesli Foster).
Earlier this month, I was honored to have emceed a "Making Strides" walk in the metro area.
As the pink fades away from the October campaigns, listen to someone else's story.
After all, there is comfort in community.