July 4th Fun
Ok, I'm a little late. I really meant to post this BEFORE midnight...but work kind of got in the way. Actually, it did get in the way...but hey, priorities and all...gotta remember those.
At any rate, we did something pretty cool tonight. During the fireworks display at the National Mall, we posted the display live on our website.We do stuff like this all the time, but this was a bit different.
Our evening executive producer, Carl Gottlieb thought of the idea originally...he's a GREAT idea guy! Anyway, we took the video from one of our videographers, James Hash, and mixed his video of the fireworks with our traffic cameras. I added a lower third graphic and in essence, this became a full blown production of the festivities exclusively for our website.
It's a big deal...at least it is for me.For readers who have read this blog for awhile, you know that
I've discussed how people are getting their information and entertainment from different
platforms.
By keeping our regular programming on CBS and webcasting the fireworks, hopefully, we gave people an alternative of going to the National Mall and braving the crowds and at the same time, once the display was over, they could tune back in to CBS programming!
Least you think that nobody knew we were webcasting the fireworks display, we had an alert at the top of our homepage and Carl had the foresight to run crawls during CBS programming advertising the fact.
It's just another way to demonstrate our commitment to bring everyone a diverse range of programming on the many different platforms of distribution.
In fact, I'm also including a link to this post so that you can see the video again on the web or download it to your iPod.
Before I go, I would be remiss if I didn't mention the help we had from engineers Tom Buckley and David Rankine. Tom tuned in the live shot for us and Dave was my technical director...a couple of guys that I can always go to for anything here at the station.
Ok, enough writing...click on the picture below and enjoy the show.
At any rate, we did something pretty cool tonight. During the fireworks display at the National Mall, we posted the display live on our website.We do stuff like this all the time, but this was a bit different.
Our evening executive producer, Carl Gottlieb thought of the idea originally...he's a GREAT idea guy! Anyway, we took the video from one of our videographers, James Hash, and mixed his video of the fireworks with our traffic cameras. I added a lower third graphic and in essence, this became a full blown production of the festivities exclusively for our website.
It's a big deal...at least it is for me.For readers who have read this blog for awhile, you know that
I've discussed how people are getting their information and entertainment from different
platforms.
By keeping our regular programming on CBS and webcasting the fireworks, hopefully, we gave people an alternative of going to the National Mall and braving the crowds and at the same time, once the display was over, they could tune back in to CBS programming!
Least you think that nobody knew we were webcasting the fireworks display, we had an alert at the top of our homepage and Carl had the foresight to run crawls during CBS programming advertising the fact.
It's just another way to demonstrate our commitment to bring everyone a diverse range of programming on the many different platforms of distribution.
In fact, I'm also including a link to this post so that you can see the video again on the web or download it to your iPod.
Before I go, I would be remiss if I didn't mention the help we had from engineers Tom Buckley and David Rankine. Tom tuned in the live shot for us and Dave was my technical director...a couple of guys that I can always go to for anything here at the station.
Ok, enough writing...click on the picture below and enjoy the show.





