Close Kraft's Viral Ad Encourages You To 'Swear Like a Mother' Kraft is encouraging moms to 'swear like a mother' in their new viral campaign just in time for mother's day. Maria Mercedes Galuppo (@mariamgaluppo) has more. WUSA 10:51 AM. EDT May 09, 2017 TRENDING VIDEOS Fairfax Co. firefighter missing Pregnant Md. teen denied to talk at graduation Was it hate that killed a Bowie State student? New Video of Relisha Rudd Self-marriage, known as 'sologamy' gains popularity Potentially deadly tick-borne virus spreading across country Honor roll student suspended over dress code Senior prank comes with consequences Elderly man accused of killing his neighbor over property line Protecting our children: Hundreds of Ga. daycares cited for violations More Stories Murdered Bowie State student remembered at graduation May 23, 2017, 12:56 p.m. 2 charged after 4-year-old fatally shoots self at… May 23, 2017, 2:20 p.m. 2 Va. students charged for distributing Xanax at high school May 23, 2017, 9:06 a.m.