Apple's Phil Schiller announces the new iPad Air during an event at the Yerba Buena Center for the Arts in San Francisco, California.(Photo: Justin Sullivan, Getty Images)
(WUSA9/USA TODAY) -- Tuesday, Apple unveiled its iPad Air during a San Francisco showcase.
Our partners at USA Today report that Phil Schiller, senior vice president of worldwide marketing at Apple, introduced the iPad Air to an audience saying, "This is the biggest step yet."
A video then showed an image of a super thin device. Schiller continued, "Thinner, lighter, more powerful, and it deserves a new name: iPad Air."
According to USA TODAY, the iPad Air weighs 1 pound, down from 1.4 pounds. Inside, the iPad Air has an Apple A7 chip, which is the same as an iPhone 5s, according to USA TODAY.
Other features listed on theUSA TODAY live blog: "64-bit desktop class architecture, over 1 billion transistors. CPU performance is double previous generation, ditto with graphics. In fact graphics are 72 times better than original iPad, an improvement when playing games, 'it's screaming fast.'"
We are told that the iPad Air replaces the top-of-the line iPad, at a price of $499 with 16GB WiFi. It will ship Nov 1. Meanwhile, the iPad2 drops to $399.
As for the iPad Mini, USA Today reports that it will get Retina display for its 7.9 inch diagonal display. Apple representatives say it's faster with a 5 megapixel camera. It comes in colors silver, white, space gray and black, and costs $399 for 16GB with Wifi, and $529 with cell tech, reports USA Today.